Education Marketing Manager - ALAC
Apple
Full-time
On-site
Coral Gables, Florida, United States
Own the go to market strategy for Apple’s institution purchasers including governments, schools, IT purchasers, reseller channels and ecosystem partners.
Lead Apple’s curriculum and teacher engagement programs for Latin America.
Engage with students directly to promote adoption through programs such as Swift Student Challenge.
Partner with local and Worldwide Education Marketing teams to be the voice of educators and students to influence programs development.
Collaborate with internal teams, Product Marketing, PR, Marcom, and WW Education Marketing to share Apple’s story in Education.
Influence, localize and originate marketing assets required to support local markets.
Serve as the connection point between the education market and Apple - to clarify the needs of the market but also help tell Apple’s story and point of view back to the market.
Actively engage with key partners (Teachers, Principals, Leaders) to creatively develop the Education market in Latin America.
Closely follow emerging trends in education to understand how Apple products are best for Education.
Contribute positively to an inclusive culture in Product Marketing and the broader marketing organization.
- Marketing and program management experience in education or related industries
- Excellent communication and project management skills with a high attention to detail and a proven track record of high performance
- Ability to travel in GEO up to 30%
- Passion for education and helping learners get the most out of Apple products and ecosystem
- Ability to surprise and delight our customers’ experiences through innovative, thoughtful details
- Uses knowledge of business drivers, how strategies and tactics play out in the market, to guide actions
- Builds partnerships and works collaboratively with others to meet shared objectives
- BS/BA or equivalent experience preferred
- Instinctive ability to be the voice of the customer
- Excellent analytical skills
- Depth of technical awareness
- Strategic planning expertise
- Superior storytelling capabilities
- Presentation/negotiation skills
- Spanish and Portuguese language skills